Tag: ESOP
-
The Power of Marketing
As the CEO of a growing company, I’ve experienced firsthand the transformative impact of investing in marketing. In 2024, we made a strategic decision to focus on our brand and marketing efforts, and the results were nothing short of remarkable. I want to share my personal case study to illustrate why I now firmly believe…
-
Becoming a 1099 Contractor
Are you considering transitioning from a full-time job to becoming a 1099 contractor in the IT or marketing field? This guide will help you navigate the process, understand your options, and prepare for the responsibilities that come with independent contracting. Getting Started: Choosing Your Business Structure As a 1099 contractor, you have two main options…
-
Passion Unites Teams, Drives Success & Impactful Leadership
I understand and fully agree that as leaders, it’s important to be fact-based, calm, and intentional as we drive key initiatives and guide our organizations forward. These traits are undeniably crucial for accomplishing great things. However, I firmly believe that there is much more to propelling organizations forward than just these characteristics. My earnest hope…
-
10 Lessons From 28 Years of Recruiting
1. Neutrality is Key As a recruiter; you serve as the bridge between candidates and clients. The most effective recruiters maintain a balance, ensuring that neither party feels neglected. While clients might pay your wages, candidates are essential for fulfilling your role. Staying neutral helps you act in the best interests of both. 2. Java…
-
Empathetic Leadership and Financial Resilience: A CFO’s Perspective
The CFO role goes beyond numbers, demanding empathy, inspiration, and trust-building. It involves understanding the stories behind financial data, adapting to market changes, and leveraging technology for efficiency. Trust and cross-functional relationships are crucial for success. Leading with heart is key, as success is about counting on each other.
-
Illuminating the Unspoken: Why Intuitive Transcends Typical Staffing
In the realm of staffing, there’s an unspoken understanding that finding the right talent is more than just a transaction—it’s an art form. Yet, articulating precisely why our approach at Intuitive stands out amidst the sea of staffing firms is like trying to capture lightning in a bottle. There’s a magic to what we do,…
-
Harnessing AI in Recruitment: Balancing Innovation with Human Connection
It’s hard to overlook the pivotal role that Artificial Intelligence (AI) plays in the recruiting and hiring process. Two years ago, AI wasn’t a central part of our thoughts regarding recruiting and hiring, but it was integrated behind the scenes, even if we didn’t realize it. Now it seems to be front and center when…
-
Insights from Intuitive’s Modern Marketing Panel: A Recap by Leilani Bloomquist
I had the pleasure of participating in the Intuitive Modern Marketing panel with Chris Leising and Chris Ragognetti, facilitated by Susan Rylance. The hour together flew by, as the conversation had such engaging and magnetic energy fueled by the passion each leader brought to the table and the thoughtful questions posed. Here are a few…
-
How NAWBO Empowers Intuitive’s Mission in Women-Owned Business
At Intuitive, where we have proudly achieved certification as a women-owned business in 2020, finding and joining an organization that aligns with our core mission is pivotal. The National Association of Women Business Owners (NAWBO) stands out as a perfect match, embodying values that resonate deeply with our commitment to transformational leadership and diversity celebration.…
-
Marketing Brew AI Virtual Event Recap: Exploring AI’s Impact on Marketing and Media
I recently attended the Marketing Brew AI virtual event where they brought together industry leaders to discuss the implications of AI on marketing and media. From fireside chats to practical insights, the event provided a comprehensive overview of AI’s role in shaping the future of these industries. Here are a few key insights I gleaned…
-
Navigating Modern Marketing: A Personal Journey Through the Marketing Landscape
In today’s ever-evolving business world, marketing has become a cornerstone of success, driving growth, and fostering meaningful connections with customers. As businesses adapt to new technologies and consumer behaviors, the role of marketing has evolved, giving rise to modern marketing strategies that blend creativity, data-driven insights, and customer-centric approaches. I recently had a thought-provoking conversation…
-
Four Key Roles of Support: Champion, Mentor Coach and Friend
We all have networks of people who play important roles in our lives and our careers. We are fortunate to have people who support us and remind us of what we are capable of accomplishing, who challenge us to never to stop growing, who advise us when we need guidance, and who hold us up…